When is The Apprentice final 2018 on TV? BBC1 air date, contestants, advisers and more

Lord Sugar is set to pick either Camilla or Sian as his new business partner

WARNING: Embargoed for publication until 10:00:01 on 25/09/2018 - Programme Name: The Apprentice  - TX: n/a - Episode: n/a (No. n/a) - Picture Shows: **IMAGE EMBARGOED FROM PUBLICATION UNTIL 10AM TUESDAY 25TH SEPTEMBER 2018** 
Lord Sugar with The Apprentice Candidates of 2018. Lord Sugar - (C) Boundless Taylor Herring - Photographer: Jim Marks

The Apprentice 2018 concludes this week, with Lord Sugar and his hiring finger returning once again to declare a new business partner.


Below is everything you need to know about series 14 and the final episode of The Apprentice on BBC1.

When is The Apprentice final  on TV?

The final is set to air 9pm, Sunday 16th December, BBC1

The Apprentice's Lord Sugar, Karren Brady and Claude Littner

What task will contestants have to face this week?

The reality show comes to a conclusion, as Alan Sugar summons the two front-runners back to the heart of London’s financial district to face their final challenge to win a £250,000 investment. The contestants have three days to launch their own business, with a team of their defeated rivals on hand to help.

They must create a brand, produce a digital screen for the London Underground, direct an advert, and impress a room full of industry experts. However, both projects are undermined by power struggles, confusing product names and bland branding.

Who are the finalists?

The episode will be a showdown between Sian Gabbidon (R) and Camilla Ainsworth (L).

Apprentice finalists

What does the winning candidate get?

As in previous years, the show’s winning contestant will nab a £250,000 business investment from Lord Sugar. This not only means that the winner will receive a huge cash injection for their business, but Lord Sugar will also assist them to make a success of it.

What happens to candidates after they win the show? Do they actually set up a business with Lord Sugar?

Yes, the show’s winner really does set up a company with Lord Sugar, who is heavily involved in the new business. Here’s what it’s like working with Lord Sugar, according to former winners.

Who won the show last year?

For the first time ever, two candidates – James White and Sarah Lynn – walked away with a business investment. James now runs Right Time Recruitment, an IT recruitment agency specialising in web security, while Sarah went on to develop her confectionary brand Sweets in the City.

Who are Lord Sugar’s advisors?


To help him sift through this year’s candidates, Lord Sugar has once again called on the assistance of Karren Brady and Claude Littner.

Baroness Brady is vice-chairman of West Ham United and former managing director of Birmingham City. In 2014 she was made a life peer by the Prime Minister and received a CBE from the Queen for her services to business, entrepreneurship and women in business. Brady appeared as a celebrity contestant on Comic Relief Does The Apprentice in 2007, winning the task as project manager. In 2009 she joined the show as a regular advisor.

Littner has appeared in every single series of The Apprentice, first featuring solely in the interview stages before becoming an aide to Sugar in 2015. He replaced Nick Hewer.

Can I apply to be on The Apprentice 2019?

Yes, all details about how to get on next year’s show are here.

Who are the candidates on The Apprentice?

The cast for this year’s series have now been announced – find out more about them all here.

Who are the candidates returning to The Apprentice 2018 final? Is Kurran coming back?

Returning candidates Apprentice

Good news, both fan favourites Kurran and Kayode are returning to our screens, alongside the three candidates fired at the interview stage.

The returning contestants are…

Daniel Elahi (Fired week 11)

Daniel Elahi, The Apprentice (BBC, EH)

Khadija Kalifa (Fired week 11)

Khadija Kalifa, The Apprentice

Sabrina Stocker (Fired week 11)

Sabrina Stocker, The Apprentice

Jackie Fast  (Fired week 9)

Jackie Fast, The Apprentice

Tom Bunday (Fired week 9)

Tom Bunday, The Apprentice

Jasmine Kundra  (Fired week 8)

Jasmine Kundra, The Apprentice

Kayode Damali (Fired week 7)

Kayode Damali, The Apprentice (BBC, EH)

Kurran Pooni (Fired week 6)

Kurran Pooni, The Apprentice (BBC, EH)

Who are the candidates missing from The Apprentice 2018 final?

BBC apprentice final 2018 missing

None of the five candidates fired in the first five weeks of the show are returning, but there’s also one notable face missing: Sarah Ann. Granted, the solicitor wasn’t one of the loudest candidates, but she did make it all the way to week 10.

The missing contestants are…

Sarah Ann Magson (Fired week 10)

Sarah Ann Magson, The Apprentice

Rick Monk  (Fired week 5)

Rick Monk, The Apprentice (BBC, EH)

Alex Finn (Fired week 4)

Alex Finn, The Apprentice

Frank Brooks (Fired week 3)

Frank Brooks, The Apprentice

David Alden (Fired week 2)

David Alden, The Apprentice (BBC, EH)

Sarah Byrne (Fired week 1)

Sarah Byrne, The Apprentice (BBC, EH)