An average audience of 12.12 million people tuned in between 7pm and 8:10pm for the main Strictly Come Dancing final programme on BBC1 and BBC1 HD this Saturday night, a 48.2 per cent share of all those watching television at the time.
A further 11.76 million watched McFly drummer Harry Judd beat off stiff competition from fellow finalists Chelsee Healey and Jason Donovan on the results show between 9:05pm and 10:15pm.
Despite drawing good numbers for the BBC, neither episode of Strictly could live up to last year’s final, won by former Eastender Kara Tointon, which saw average audiences of 12.97 million and 13.08 million for the main show and the results programme respectively.
Neither could the BBC pro-celebrity dance contest beat ITV’s X Factor final, which, despite losing four million viewers on last year and receiving the lowest overnight average since 2007, still achieved a Strictly-beating 12.9 million viewers (44 per cent share) between 7:30pm and 9:30pm on Sunday 11 December when girl band Little Mix romped to victory ahead of Marcus Collins.
Strictly did manage to pull bigger audiences than The X Factor on several occasions this year, and convincingly beat the ITV1 show in several short segments where the programmes went head to head in the past few months, but for now it seems the crown of the biggest talent show on British television stays firmly with Mr Cowell et al.