At today's 'Glowtime' Event, Apple launched the brand-new Apple Watch Series 10 in celebration of 10 years since their first smartwatch release.

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The tech giant also capitalised on the decade by announcing the Apple Watch Ultra 2 in black.

Smartwatch technology has come a long way for all tech companies since 2012, and this new gadget is the most advanced yet. Much like the iPhone X in 2017 – which marked 10 years since the first iPhone – the Apple Watch Series 10 has had a major overhaul in both design and features.

With the largest-ever display and thinner casing, it's sleeker and more attractive as an accessory, more in line with the size and shape we've seen in the Apple Watch Ultra.

It's also added a whole host of health-tracking features including a sleep apnoea sensor, not to mention additional exercise modes for fitness nuts to enjoy.

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For a deeper dive into its features, design, price and of course, that all-important release date, here's everything you need to know.

Buy Apple Watch Series 10 from £399 at John Lewis

Don't forget to check out the iPhone 16 release date and AirPods 4 release date. We've also curated the best iPhone 16 deals together now that it's available to pre-order in the UK.

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Apple Watch Series 10 UK release date: When will the Series 10 smartwatch come out?

Apple Watch 10 showing some health features
Apple

The Apple Watch Series Series 10 was available to pre-order from Monday 9th September 2024. It's now available to buy outright, having been released this morning (Friday 20th September).

Buy Apple Watch Series 10 from £399 at John Lewis

Apple Watch Series 10 UK price: How much does the new Series 10 smartwatch cost?

The Apple Watch Series 10 starts at £399, however, the price will change depending on which size and model you buy.

Buy Apple Watch Series 10 from £399 at John Lewis

Apple Watch Series 10 design: How big is it?

Apple Watch 10 Titanium model
Apple

The new Apple Watch Series 10 has the biggest display size yet, having been increased by 30% from the Series 9 and making it larger than even the Apple Watch Ultra.

It also features the first-ever wide angle OLED display and the brightness has been increased by 40% when viewed from an angle – making it much easier to grab a quick glance. Plus, the always-on mode for the display has been improved so that the second hand is always visible, making it feel more "active."

Alongside a bigger display size, the Series 10 has a thinner casing, at just 9.7mm, this is 10% thinner than any other model and means it should look and feel a lot less bulky.

You can buy the Apple Watch Series 10 Jet Black for the first time, as well as Rose Gold and Silver. Or, you can buy the brand-new Grade 5 Titanium model in Natural, Gold and Slate Grey.

Buy Apple Watch Series 10 from £399 at John Lewis

Apple Watch Series 10 specification: What new health-tracking features are there?

In recent years, Apple has advanced their smartwatches with several health features such as blood-oxygen tracking and temperature sensing. This time around, they're taking the health-consciousness even further with a sleep apnoea sensor.

They've also added new depth and water temperature sensors, so you can now track your scuba and snorkelling endeavours.

The Apple Watch Series 10 is kitted out with watchOS 11 and has an all-new speaker that can play audiobooks and podcasts without the need of AirPods.

Last but not least, the battery charging has had a major upgrade, you can now charge it to 80% in 30 minutes.

Buy Apple Watch Series 10 from £399 at John Lewis

Where will you be able to buy the Apple Watch Series 10 in the UK?

The Apple Watch Series 10, is now available to buy at Apple.

Buy Apple Watch Series 10 from £399 at Apple

Plus, you can check out the Apple Watch Ultra 2 in black.

Buy Apple Watch Ultra 2 at Apple

You can also buy the Apple Watch Series 10 from a number of UK retailers, such as:

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Make sure you also check out the best budget smartwatch and the Samsung Galaxy Watch7 release date.

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