Original Airtag drops to lowest price since Black Friday as Apple reveals new 2026 tracker

This week marks the first big Apple release of 2026, as the tech giant dropped the AirTag 2nd generation.

This brand-new offering features an expanded finding range and a louder speaker, increasing the user's ability to find their missing items.

If you're not chasing the latest piece of tech, but still want to get your hands on an AirTag, then we've got some great news for you.

In the wake of the announcement of the new AirTag, the original AirTag has been discounted to its lowest price ever.

We've rounded up all the essential information to help you get your hands on it today, as well as how it compares to the brand-new model.

Buy AirTag (Pack of Four) for £119 £69.99 (save £49.01 or 41%) at Amazon

If you're after more Apple deals, here are the best Apple TV deals for this month.

What is the original AirTag deal?

Amazon are currently offering the original Apple AirTag for the lowest prices we've seen since Black Friday 2025.

You can buy a single AirTag, or purchase them in packs of two, three or four, all of which are discounted by at least 20%.

While there are a range of package sizes available, we would recommend the four-pack as the best value for money, as it's been discounted by 41%.

Buy AirTag (Pack of Four) for £119 £69.99 (save £49.01 or 41%) at Amazon

How much is the original Apple AirTag?

Here is a full list of current price offerings on the original Apple AirTag at Amazon:

• Single AirTag: £35 £28 (save £7 or 20%)
• AirTag (Pack of Two): £70 £56 (save £14 or 20%)
• AirTag (Pack of Three): £105 £84 (save £21 or 20%)
• AirTag (Pack of Four): £119 £69.99 (save £49.01 or 41%)

Original Apple AirTag vs AirTag 2nd Generation

If you're torn on whether to make the most of the deal on the original AirTag or whether to upgrade to the 2nd generation, we're here to give you a hand.

The Apple AirTag 2nd Generation was unveiled this week and has two key improvements.

This device's precision finding means that users can find their devices from up to 50% further away. Plus, users can now use Precision Finding on their Apple Watch 9 and above or Apple Watch Ultra 2. The new AirTag is also 50% louder than its predecessor, once again expanding the finding range.

The AirTag 2 is currently only available to purchase from Apple, priced at £29 for one or £99 for four.

This means that there are two factors to consider when purchasing: how concerned you are about losing your item and your budget.

If you're planning to use the AirTag for a precious item, e.g. a musical instrument or important medication, it could be worth investing in the 2nd generation AirTag.

However, if you want an AirTag for everyday use that you're not planning to take far, e.g. on your car keys, the original AirTag does an excellent job, and is currently considerably cheaper.

Buy AirTag (Pack of Four) for £119 £69.99 (save £49.01 or 41%) at Amazon

If you're looking for other ways to track your items in 2026, here's our roundup of the best Apple AirTag alternatives.