It seems the popularity of Sherlock and its stars is something of a double-edged sword, with filming on series three of the detective drama having been delayed due to the heavy workloads of Benedict Cumberbatch and Martin Freeman.
Rumours had been circulating over night that the original shooting date of January next year had been moved back, and now executive producer Sue Vertue has confirmed that via Twitter.
"To stop further speculation,
#sherlock filming has pushed to Mrch for availability reasons," tweeted Vertue.
It's safe to say that those causing the hold-up are Sherlock Holmes and Dr Watson themselves, with Benedict Cumberbatch currently involved in numerous projects – ranging from his voiceover work on The Hobbit to a biopic of Wikileaks founder Julian Assange – and Martin Freeman at the centre of the ever-expanding Hobbit movie and the extensive publicity that goes with it (in fact, he recently landed in New Zealand for Wednesday's world premier of the first instalment, An Unexpected Journey).
Meanwhile, Sherlock fans desperate for further adventures needn't worry as the delay in filming is not set to push back the transmission date of the new series, currently slated as either "autumn 2013" or just "late 2013", depending on who you talk to.
Vertue confirmed: "[The change to the filming schedule is] not expected to affect any likely tx dates."
So, to put a positive spin on the situation - less than a year to go until series three of Sherlock!