It’s a Wonderful Life script to be painted across train platforms to raise mental health awareness

1946 Christmas movie It's a Wonderful Life has a powerful message

London, 22 November 2018 – Virgin Trains have begun painting the script of iconic festive film ‘It’s A Wonderful Life’ on station platforms from London to Glasgow. The campaign, which has been created with Virgin Trains’ long-term charity partner, Rethink Mental Illness, is to remind people of the importance of simple kindnesses this Christmas. Quotations - TM & © Melange Pictures. All Rights Reserved.

The script of heart-warming Christmas movie It’s a Wonderful Life is being painted across 14 train platforms from London Euston to Glasgow Central in partnership with the charity Rethink Mental Illness – to highlight how powerful simple acts of kindness can be.

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The script will be 7.5km long, painted in yellow next to the yellow line that runs the length of the platforms along the route. The story starts with the opening scene at London Euston, and over the next two three weeks a team will be working overnight to advance the story station by station.

Virgin Trains have begun painting the script of iconic festive film ‘It’s A Wonderful Life’ on station platforms from London to Glasgow. The campaign, which has been created with Virgin Trains’ long-term charity partner, Rethink Mental Illness, is to remind people of the importance of simple kindnesses this Christmas

The final lines, which include the cast singing Auld Lang Syne, will be painted at Glasgow Central during December.

The script will be stencilled alongside useful information and links to online advice about simple ways to intervene when someone is struggling with poor mental health.

Frank Capra’s 1946 film follows the story of one man’s struggle with a life that hasn’t gone according to plan – but it is also an uplifting story of family, love, hope, and redemption.

Travellers will be able to read lines such as this from Clarence the Angel: “Strange, isn’t it? Each man’s life touches so many other lives. When he isn’t around he leaves an awful hole, doesn’t he?”

Virgin Trains has partnered with Rethink Mental Illness for the initiative, which puts the spotlight on how difficult the festive period can be for some, and the positive impact that simple acts of kindness can have.

The script will be painted overnight, with stations involved including Rugby, Birmingham New Street, Crew, Liverpool Lime Street, Manchester Piccadilly, Penrith and Carlisle.

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The initiative will be rolled out along the Virgin Trains West Coast route, with the film’s message of goodwill painted across station platforms in towns and cities that include; London, Birmingham, Liverpool, Manchester, Preston, Carlisle and Glasgow.


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