Before the show: Entrepreneur
On the show: Debonair and charming, but almost fired in week one, 2008, after an incident with some fish. Recovered, then fired week nine
After the show: Entrepreneur; appeared on Celebrity Come Dine with Me and Celebrity Coach Trip
“I run Infinitate, a company selling home HIV testing kits in Mozambique, The Gambia, South Africa and Senegal. I’m also producing a play called Pierre and Marie. It’s the life story of the rather inspirational physicist Marie Curie. Hopefully I’ll be playing a lead role, but anybody who auditions who’s better than me, which they probably will be, will get it.
“And I’m working on a TV series, The Gentleman’s Academy. It’s Ladette to Lady for guys: taking individuals who are slightly rough round the edges, and propelling them forward. We won’t give them patronising lessons on how to get out of a car and hold cutlery, but proper skills to add value to their CVs: oratory, teamwork, how to host functions. Channel 4 has expressed an interest.
“If you appear on TV even for the minimum of 15 minutes, you’re suddenly perceived to be more interesting. You’re worth more if cameras have documented what you’ve said, even if those things were preposterous. Absolutely I’ve capitalised on The Apprentice, yes. One should not be in any way ashamed of that.”