Oh how the times are a’changin. The 14th series of Dragons’ Den began last night and, to the absolute horror of many of its fans, introduced the “reaction room”.
It’s exactly as it sounds – a room that documents the reactions of contestants’ families and friends, whether jubilant or heartbroken, to the Dragons’ decision on their business plan.
So… what was the reaction to the reaction room?
Some were unforgiving…
And the most eloquently put criticism…
Dragons’ Den is on BBC2 at 9pm on Sunday