Wishing on a star for unlimited access to Disney’s back catalogue? You’re in luck. Disney is joining the on demand revolution. The brand is set to go up against Netflix and Amazon Prime next month, when it launches its very own streaming service in the UK.
From Cinderella to Elsa, Bambi to Belle, Walt Disney’s most beloved stories are set to be available online via new subscription service DisneyLife.
DisneyLife will feature books and albums from the Disney brand as well as thousands of Disney Channel episodes and the film classics we all know and love. It won’t however host Marvel or Lucasfilm movies.
“This is the future, in many respects,” Disney’s chief executive Bob Iger told the Financial Times. “We’re seeing more and more opportunities to reach consumers directly and not through middlemen, and we’re seeing consumers wanting product in different ways.”
The service, which will allow users to set up profiles and download Disney content for watching while offline, will cost subscribers £9.99 a month.
That’s a little steeper than the UK’s other subscription services – both Amazon Prime and Netflix start at £5.99 a month.
Disney plans to expand the service across Europe next year, though there are currently no plans to bring the service to the US.