Fifty Shades trailer gets a release date – and makes EL James say “WOW”

You'll get your first glimpse of Christian Grey and Anastasia Steele in the steamy cinema adaptation on 24 July

“Hold on to your hats” says Fifty Shades of Grey writer EL James.


There are only 14 days until we get to see Christian Grey and Anastasia Steele in action. 

The first – and hugely anticipated – trailer for the film, starring Jamie Dornan and Dakota Johnson, will be set free into the World Wide Web on Thursday 24 July. 

The author of the naughty novels the film is based on broke the news on Twitter, saying she’d seen the trailer already and that her reaction was: “WOW”.

Since the first footage of the film was shown at Las Vegas CinemaCon back in March, there has been much debate about just how x-rated the film will end up being. 

Critics who’ve seen the trailer already have lamented the fact that “they didn’t even mention the word ‘sex'”, noting that “Mr. Grey’s penchant for domineering sex was kept to a minimum.”

While recent quotes from star Eloise Mumford, who plays Anastasia’s roommate Kate Kavanagh, saw the film dubbed “tasteful and artistic.”

“The story really is a romance and a love story so it’s about that more than anything,” she added. 

Whether or not the film will be as steamy as the book remains to be seen. Luckily, we can dedicate the 24th to finding out…


Fifty Shades of Grey will be in UK cinemas 13 February 2015.