Nicole Kidman has today posted a video on her website, nicolekidmanofficial.com, thanking fans for their support.
The Australian A-lister is seen during the last day of filming for her new movie Hemingway and Gellhorn, which she has been making in San Francisco alongside co-stars Clive Owen and Robert Duvall.
She tells viewers, “This is the first time that I’ve done this from my website so I just wanted to say hi, and wanted to thank all the fans for sticking by me through everything and for being supportive.”
Looking self-conscious, she continues, “This is the first of a few [videos]. I’m not going to do loads of them because I’m kind of shy, but I really just wanted to say thank you everyone and here’s to a great 2011.”
Kidman is the latest in a growing number of big-name celebrities who have chosen to communicate with their fans using social networking.
While fellow actress Gwyneth Paltrow joined Twitter and Facebook last week to promote her blog Goop, Lady Gaga now has the most popular channel on YouTube, with nearly 150 million upload views.
Earlier this year, Charlie Sheen took to Twitter to vent his bizarre rants before being sacked from sitcom Two and a Half Men. He set a Guinness World Record for reaching one million followers in the fastest time and was quickly signed by a marketing agency specialising in social media.
While many other celebrities – like Justin Bieber – first used social networking to help propel themselves to global fame, releasing several video clips before being signed, video messaging can backfire. In 2008, Ringo Starr released a clip via his website urging fans to stop sending him fan mail, offending many of his followers.
So is this a sincere way for stars to give something back to their fans, or just shameless self-promotion? Take a look at Nicole Kidman’s video below.