X Factor 2014: Cheryl, Mel B, Simon Cowell and Louis Walsh go to war

New promo video for the eleventh series of ITV's reality mega-hit sees the new judging panel raise armies of supporters to do battle on the karaoke machine


“I’m going to win the X Factor this year…”


“Really? You and whose army?”

This exchange seems to be the concept behind ITV’s new glossy promotional trailer for the 2014 series of their big-money singing contest.

Showcasing returning “nation’s sweetheart” Cheryl Cole, I mean Cheryl Fernandez-Versini, I mean just Cheryl – the minute long video also gives us a glimpse of brand new judge, former Spice Girl Mel B, who’s promising things are about to get a whole lot louder (let’s hope’s it’s just big talk, eh?) 

Throw into the mix Simon Cowell and that most permanent part of the X Factor furniture, Louis Walsh, plus a sub Game of Thrones-style theme and you have yourself millions of little Britons excited about another three months of pro-celebrity televised karaoke.  

Here’s that minute-long film in all its glory…