The BBC is set to launch BBC1+1, allowing viewers to watch the flagship channel’s output on their TVs an hour later than scheduled.
Tony Hall, the BBC director general, announced plans for the service in his speech today outlining his vision for the Corporation.
Many viewers have grumbled about the absence of +1 channels given that the BBC's main rivals – including ITV, Channel 4 and Channel 5 – already have the services for all of their networks.
"TV channels are not going away," Hall said, delivering his Where Next? speech at Broadcasting House in London today. "Any plan for channels starts with BBC1. Above all, BBC1 needs to be on top form. It has to be the nation's favourite channel, and also its bravest.
"We’ll also look to launch a BBC1+1 channel," confirmed Hall. "It's what audiences expect, especially younger ones, and it means people can get more of what they've already paid for."
Anne Bulford, the BBC’s new managing director for operations and finance, told RadioTimes.com she was hopeful that the new service would be launched but stressed it reamins an "aspiration" that still requires approval from the BBC Trust.
The BBC’s director of strategy and digital, James Purnell, told us the costs of establishing a place on various broadcasting platforms were "not likely to be excessive".