Last night's Dogging Tales on Channel 4 gave many people their first taste of the practice (that's their story and they're sticking to it). It made anonymous stars of its animal-mask-wearing subjects and gave Lynx body spray some free publicity when one dogger told us "You can't beat it" for a night out.
The surprise ratings hit, watched by almost 2 million viewers, was also a Twitter sensation, with 118,000 posts making it the channel's most tweeted about programme of 2013.
So we've harnessed the wisdom of Twitter to provide a handy guide to the programme. If you didn't watch it, you'll feel like you did (for better or worse), and if you did, you'll get to relive the magic all over again...
What is it?
#doggingtales with the animal masks and regional accents reminds me of the old Creature Comforts program – @laurakateo
#DoggingTales - the Channel 4 version of Springwatch – @ashTV
This is Britain's Blair Witch Project #DoggingTales – @Jonesvision
about to watch #doggingtales - hope they've pixellated my face like they said – @AlanCarr
The #doggingtales tweets are making me feel homesick – @jennyeclair
Deer mask. Hung out in forests. Was Herne the Hunter just an ancient dogger...? #DoggingTales – @Jonesvision
Melancholy owl man. Like Beckett meets Pipkins #doggingtales – @Willandthat
Help and advice
For a fully immersive viewing experience, try watching C4's #doggingtales in your pants on your iPhone in the driveway with a passer by – @timglanfield
I would hold out until the guy with the elephant mask turns up #doggingtales – @ur_venus
Wish the night vision filming was a bit clearer. I can't see the wood for the trees #doggingtales @KaggieH
There is not enough Viagra in the galaxy to make that seem like fun. #doggingtales @Cod_Rob
Anyone know of any readily available household drugs that send you off to sleep with NO CHANCE OF DREAMS? #DoggingTales – @Jonesvision
Fast forward to June. Channel 5. Meet your new Big Brother housemates . . #doggingtales pic.twitter.com/r8H56mZc1X – @peterdyke
I REALLY should change this avi. #DoggingTales – @Yeloop
‘Crisis meetings’ all morning thanks to Les in #DoggingTales last night… We’ve concluded there is no crisis – @lynxeffect