The BBC have announced the commission of a new BBC3 drama to be shown exclusively on BBC iPlayer.
The six original short films will be produced over the next two years, using the best up-and-coming writers and directors from across the UK. The plans combine BBC iPlayer’s strategy to create more exclusive content to be shown on the site in 2013 with the BBC Writersroom’s ongoing commitment to utilise the best new talent on the corporation’s creative content.
The new commission follows the example set by a number of online-only programmes shown on iPlayer in 2012, including the Doctor Who mini-series Pond Life featuring Karen Gillan and Arthur Darvill, plus BBC2’s Feed My Funny comedy pilots designed to showcase new talent.
Pond Life proved a success, generating over 5 million views, while Feed My Funny received over 1 million requests on the site.
BBC’s Head of IPTV and TV Online Content, Victoria Jaye, said: “This ambitious new strand builds on BBC iPlayer as a creative platform to bring original British drama to audiences online, and explores storytelling outside of a scheduled TV slot or duration. Audiences will be able to discover, share and enjoy these dramas whenever and wherever they choose.”
Zai Bennett, Controller of BBC3, added, “As a youth channel, BBC3 is at the forefront of new ways to commission and view programmes and to find up and coming talent both on and off the screen. This new drama is exactly the kind of venture BBC3 is all about.”