Celebrity Big Brother 10: Meet the housemates

From a Coronation Street veteran and a man who calls his stomach 'The Situation' to a vilified Daily Mail columnist and an Italian prince - we've got the lowdown on them all...

Prince Lorenzo Borghese

The Italian Prince is giving up his glamorous New York lifestyle for a stint in the Big Brother House

Samantha Brick

If you're a woman you despise her stunning good looks, if you're a man she drives you wild with desire - it's Daily Mail columnist Samantha Brick!

Julian Clary

The King (or Queen) of camp, cross-dressing comedy and double entendres

Cheryl Fergison

Everything you need to know about the erstwhile Heather Trott from EastEnders

Julie Goodyear

Here's the lowdown on the Coronation Street legend who's swapping fights on the famous cobbles for unscripted Channel 5 chaos...

MC Harvey

A penchant for female singers has got the former So Solid Crew member into trouble, but also gifted him with a lovely three-year-old daughter

Martin Kemp

Read all about it... the pop star and actor is now going for Gold in reality TV

Jasmine Lennard

Everything you need to know about the one-time model better known for her scantily-clad red carpet appearances and rumoured affair with Simon Cowell

Ashley McKenzie

Find out all about the London 2012 Team GB Olympic judoka-turned-CBB housemate

Coleen Nolan

Everything you need to know about the latest Loose Women alumnus to enter the Big Brother house

Mike "The Situation" Sorrentino

Find out all about the Jersey Shore cast member who's signed up for a stint on CBB

Rhian Sugden

From larking about naked to stirring up a storm between Vernon Kay and wife Tess Daly, here's everything you need to know about the Page Three girl

Danica Thrall

Everything you need to know about the girl who enjoys modelling, and of course "rinsing" men