Saturday 21 November

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Lucky few find Hunt's handbook - Radio Times, March 2007

Life on Mars Rule Book © BBC
Claire Webb writes about a slick promotional campaign.

"Life on Mars has produced the niftiest piece of promo material we've seen in ages: DCI Gene Hunt's Rules of Modern Policing. Looking like they stepped straight out of 1973 - with coffee-mug stains, bloody fingerprints and DC Chris Skelton's cheeky doodles - half-a-million of the spoof training manuals were left in bars and cinemas across the UK.

If you picked one up, you'll have found DCI Hunt telling us: "What the Guv'nor says goes. Answer back and you'll get a slap" and "never fit anyone up who doesn't deserve it". Meanwhile, "a good kicking" is his preferred way to get a confession from a suspect…"

If you couldn't get your hands on a copy of the rule book, you can read Gene Hunt's pearls of wisdom in our online gallery - or take a look at our full Life on Mars guide.
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